1. Leading with Vision, Reality, Ethics and Courage
  1. FEO in 2004
  2. River Place - emergence of Singapore's style in Venice Biennale
  3. Far East Organization Leadership Speakers Series
  1. Of Leaders and Leadership with Oh Thay Lee
  2. In Appreciation
  1. FEO Hotels Chinese New Year Promotions
  2. Usher in Chinese New Year at Changi Village Hotel with these festive promotions
  3. The Fullerton Hotel Promotions
  1. The Fullerton Joins World's Best of the Best
  2. Memorable Signatures
Archive Section
Disclaimer
Copyright Far East Organization 2004/2005
Logos and signage are more than pretty symbols of a place or a name. They carry with them our associations and memories and experiences that are irreplaceable.

We are honoured that our visual logos and signage are recognised by the international and local creative communities.


Global Corporate Identity is a favourite reference for designers. This best-selling reference features the best outstanding new works of high standards of excellence by designers from nearly 40 countries around the world.
One Fullerton (Signage Design)
One Fullerton, part of Fullerton Square which also includes The Fullerton Hotel, sits on the edge of Marina Bay. It is a commercial and retail development offering progressive office space and an array of contemporary restaurants. It is a new icon tn the stylish heart of the Marina Bay waterfront.

Water Place Condominium (Signage Design)
Located along Tanjong Rhu Road, Singapore’s very own Gold Coast and one of the most sought after residential addresses in town, the cutting edge design of Water Place makes it a truly winning concept, as it not only blends in with but also complements the surrounding environment. A creative concept brought to life by two established architectural firms, the award winning Arquitectonica from the USA and Singapore’s Archurban Architects Planners, this waterfront condominium embraces nature itself.

Central (Hoarding Design)
Central is Far East Organization’s upcoming landmark development located above Clarke Quay MRT station. Designed for a population of 10,000 occupants, Central pioneers a new live, work, play concept with its two towers of SOHO (Small Office Home Office) units. It also has a 25-storey office tower, a retail podium with riverfront F&B outlets, recreational facilities, full public amenities and a community hub.



Foodmusuem (Trademark/ Logo Design)
A new lifestyle eatery, foodmuseum, literally a modern food museum, pays tribute to one of our nation’s most beloved icons, the street hawkers and their legacies. Foodmuseum located at Far East Square provides Singaporeans and visitors with an opportunity to sample dishes cooked from generations-old recipes all under one roof.


Square 2 (Visual Identity)

This development is located above Novena MRT station next to Tan Tock Seng Hospital. It has a 140,000 square feet Novena Medical Center with 145 medical suites, and a 150,000 square feet retail podium providing a comprehensive range of supporting value-added services, goods and facilities.




Creativity Annual is a publication that honours outstanding work done each year. It was started in the late 1940s by Don Barron whose goal was to “help improve the level of quality of work done by professionals in the field – not just in New York, but all over the USA and the world.”


Changi Village Hotel (Signage Design)
Changi Village Hotel is a hip and modern corporate retreat, a home for discerning business travellers, and a haven for leisure guests. This 380-room hotel is located in the laidback verdant district of Changi Village.

VAU (Trademark/Logo Design))
Vau is Changi Village Hotel’s trendy lounge where guests can enjoy cocktails and music.

Salt Water (Trademark/Logo Design)
Hip café Saltwater’s signature style is clean and uncluttered food, fresh and rich in natural flavours. The ingredients are ingeniously combined, both visually and taste wise. Saltwater is helmed by Culinary Olympics and World Cup winner, Chef Jason Ong.

Square 2 (Trademark/Logo Design)
This development is located above Novena MRT station next to Tan Tock Seng Hospital. It has a 140,000 square feet Novena Medical Center with 145 medical suites, and a 150,000 square feet retail podium providing a comprehensive range of supporting value-added services, goods and facilities.